meet Jan Pipek, a generalist from Czechia

Digital Product Marketing Strategy

JP was part of a dedicated junior pro-bono consulting team. The main objectives were to enhance Loono's (NGO) marketing strategy and customer experience, analyze and improve email communication, optimize website layout, and leverage various communication channels. The project aimed to increase sales and engagement. 

Customer Awareness Improvement

JP participated in a semester-long project. The main objectives of the project were to analyse customer awareness of Hilti's Lifetime Services, conduct market research on competitor services, measure the impact on sales and loyalty, and develop a comprehensive plan to enhance awareness and improve communication strategies.

New Models Launch Strategy

JP was contributing on success of student consulting team which main objective was to research industry-leading launch activities and develop a comprehensive marketing plan tailored to specific customer groups. Key tasks include proposing a new model launch strategy and creating detailed business and marketing plans.  

Bachelor Thesis

(Engineering)

The main objectives of JPs thesis were to describe the aircraft used for parabolic flights, explain the parabolic flight trajectory, design the aerodynamics of the wing, define the flight envelope, determine the aerodynamic characteristics of the wing, assess the wing loading, perform a structural design of the wing, and develop the construction and technological design​.

Master Thesis

(Engineering)

The main objectives of Jan Pipek's thesis are to propose suitable operating conditions for disintegration units in cricket flour production, review relevant technologies, conduct experiments to assess the impact of operating conditions on flour quality, discuss results and key findings, and define technical specifications for industrial mill setup​.

Master Thesis

(Finance)

The main objectives of Jan Pipek's master's thesis are to analyze Microsoft's financial performance and future growth prospects to understand its high market valuation. The research will involve an intrinsic valuation using DCF, supported by a detailed segment-by-segment analysis of market size, margins, competitive advantages, growth limits, and risks.